Berkomunikasi Dalam Keragaman Dunia
Komunikasi Antar Budaya
Intercultural communication is
the process of sending and receiving messages between
people whose cultural
background
(latar
belakang
budaya)
could
lead them to
interpret verbal and nonverbal signs differently.
Keunggulan Komunikasi Antar Budaya
The competitive advantages of a diverse
workforce that
offers a broader
spectrum of
viewpoints and ideas (sudut pandang
dan
ide
yang luas), helps
companies
understand
and identify
with diverse
markets (pasar
yang beragam), and
enables
companies to benefit from a wider range
of employee
talents.
Tantangan Komunikasi
Antar Budaya
Culture influences
everything
about communication,
including
•Language
•Nonverbal
signals (Geleng Kepala:
India)
•Word
meaning (Indonesia:
Gratis, Malaysia: Percuma, Inggris:
Free)
•Time
and
space issues
(Jepang vs
Indonesia)
•Rules
of human relationships (Amerika vs
Asia)
Budaya
•Culture is a shared system of
symbols, beliefs, attitudes, values, expectations, and norms for behavior.
Etnosentrisme dan Streotyping
•Ethnocentrismis the
tendency to judge all other groups
according to the standards, behaviors, and customs
of one’s own group.
•Distorted
views of other cultures or groups also result from stereotyping,
assigning a
wide range
of generalized attributes to an individual on the basis of membership in a particular
culture or
social group.
Mencegah Dampak Negatif dari Perbedaan Budaya
•Avoid assumptions.
Don’t
assume
that
others will act the same way you
do, use language
and symbols
the same way you do, or even operate from the same values and beliefs.
•Avoid judgments.
When
people
act differently, don’t conclude that
they are in error or
that their
way is invalid or inferior.
•Acknowledge distinctions.
Don’t
ignore
the differences
between
another person’s culture
and your
own.
8 Kategori Perbedaan
Eight categories
of differences:
•Contextual
differences (the
degree to which a culture relies on verbal or nonverbal actions to convey meaning),
•Legal
and
ethical
differences (the
degree to which laws and ethics are regarded and
obeyed),
•Social
differences
(how members
value work
and success, recognize status, define manners, and think
about time),
•Nonverbal
differences
(differing
attitudes toward
greetings, personal space,
touching,
facial expression, eye contact, posture, and formality),
•Age
differences
(how
members think about
youth,
seniority, and longevity),
•Gender
differences
(how
men and
women communicate),
•Religious
differences (how
beliefs
affect workplace relationships), and
•Ability
differences (inclusive
strategies that enable people with disabilities to
more fully communicate with the rest of the workforce).
Perbedaan Kontekstual
•Cultural context is
the pattern of
physical cues,
environmental
stimuli, and
implicit
understanding that
conveys
meaning between
members of the
same culture.
•High-context cultures rely heavily
on nonverbal
actions and
environmental setting
to convey
meaning; Low-context
cultures
rely
more on
explicit verbal
communication.
•High-context cultures: Chinese
speaker
expects the receiver to discover the essence of a
message and uses indirectness and metaphor to
provide a web of meaning.
•Low-context culture: such
as the United States or Germany, people rely more on verbal
communication
and
less on circumstances and cues to convey meaning.
Prinsip Komunikasi Etis
•Actively seek mutual ground. To
allow the clearest possible exchange of information,
both parties
must be flexible and avoid insisting that an interaction take place strictly
in terms
of one culture or another.
•Send and receive messages without
judgment. To
allow information to flow freely, both parties must recognize that values vary
from culture to culture, and they must trust each other.
•Send messages that are honest. To
ensure that the information is true, both parties must see things as they are—not as they would
like them to be. Both parties must be fully aware of their personal and cultural
biases.
•Show respect for cultural differences. To
protect the basic human rights of both parties, each must understand and acknowledge the other’s
needs
and preserve each other’s
dignity by
communicating without deception.
Perbedaan Sosial
•Attitudes toward work and success
(Materi adalah indikator kesuksesan di sejumlah negara)
•Roles and status
(Peran perempuan dalam bisnis, sebutan jabatan)
•Use of manners
(Etika sapaan, buah tangan, dll.)
•Concepts of time
(Konsep waktu dalam efisiensi dan hubungan bisnis)
Perbedaan Komunikasi Non Verbal
•Greetings. Do people shake hands, bow, or kiss
lightly (on one side of the face or both)?
•Personal space. When people are conversing, do they
stand closer together or farther
away than
you are accustomed to?
•Touching. Do people touch each other on the arm
to emphasize a point or slap each other on the back to show congratulation? Or do
they refrain from touching altogether?
•Facial expressions. Do
people shake their heads to indicate “no” and nod them to indicate
“yes”?
This is what people are accustomed to in the United States, but it is not
universal.
•Eye contact. Do
people make frequent eye contact or avoid it? Frequent eye contact is
often taken
as a sign of honesty and openness in the United States, but in other cultures
it can
be a sign of aggressiveness or lack of respect.
•Posture. Do people slouch and relax in the
office and in public, or do they sit up straight?
•Formality. In general, does the culture seem more
or less formal than yours?
•Perbedaan Usia (Muda : Kebebasan, Tua : Berpengalaman) à Budaya Asia menghargai orang tua
•Perbedaan Gender (Perempuan dan Kesempatan Kerja)
•Perbedaan Agama (Mempengaruhi Budaya
Perusahaan)
•Perbedaan Kemampuan
Fisik
(Pekerja Difabel dan Teknologi)
Komunikasi Antar Budaya Secara Tertulis
•Use
simple, clear language
•Be brief
•Use
transitional elements
•Address
international correspondence properly
•Cite
numbers and dates carefully
•Avoid
slang, idiomatic phrases, and business jargon
•Avoid
humor and other references to popular culture
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